Show how computer scientists make a difference. Many students want careers where they can "make a difference." Help your students see that the problems computer scientists tackle can have important social, economic, and cultural impacts.
Show the diversity of work that computer scientists do. Talk to students about the range of jobs they can find in computing, including the diversity they will find in the type of environment, job tasks, required skills, and the level of collaboration needed.
Show the diversity of who computer scientists are. Expand students' ideas about who does computer science by using examples that include diverse people doing computing, and bring in speakers or use videos that show diverse people in computing.